In this article you will learn how to create, manage, and use custom language in your posts using post templates.
Reaching the right candidates is a matter connecting with your social audience using your own employer brand voice. In the CareerArc platform you have the ability to customize the language used on your posts to ensure your employer brand is coming through in your posts. Click here to read our best practices.
How to Create Custom Templates
**Please note that only users who have the Manage Settings permission for the Distribute Module will be able to create new post templates.
Step 1: Hover over Job Distribution and click on “Settings”
Step 2: Scroll down to the section labeled Post Templates and click “Edit”.
Step 3: Click “Add a new template” on the right hand side.
Step 4: Select the platform that you would like to write a template for and whether you want to write a single job post template or a summary post template.
Step 5: Write your template and click save in the bottom right corner.
Use the placeholders to insert job specific information to your posts. At least one placeholder is required to save a template.
You are now ready to create post templates that will speak to your employer brand. Want to see it in action? Check out this video: How to Add Custom Templates to the Dash.
How to Manage Custom Templates
**Please note that only users who have the Manage Settings permission for the Distribute Module will be able to create new post templates.
Step 1: Hover over Job Distribution and click on “Settings”
Step 2: Scroll down to the section labeled Post Templates and click “Edit”.
Step 3: From this page you can filter, edit, change the language, and disable post templates.
Change Locale: In the upper left hand corner there is a drop-down for Locale. This drop down lets you set the language of your templates to English, Dutch, French, Portugese, or Spanish.
The Filter Icon (): As your list of templates grows this will make it easier to find the templates you are looking for by narrowing the list to only one kind of template at a time.
Template Edit Menu (): The template edit menu is accessed by hovering over a template. Looking at the menu from left to right you have the ability to copy the template, preview the template in a job post, edit the template, delete the template, or turn the template off. If you turn off a template it will not be available to add to campaigns.
Now you know how to manage your post templates. Looking ahead in your process, you want to check out this quick video on Adding Post Templates to Campaigns. OR simply read on below!
How to Add Post Templates to Campaigns
Step 1: Hover over Job Distribution and click on “Campaigns”
Step 2: Navigate to the campaign detail page for the campaign that you want to add your templates to by clicking on the title of the campaign. You can also hover over the campaign and click on the gear icon () on the right hand side.
Step 3: Scroll down and click “Edit” under the section named Templates.
Step 4: Select the templates that you want to use with this campaign.
By default, campaigns are set to use All Available Templates, meaning that any template in the library can be used with any job in this campaign. If you want to choose just some of the templates to go out with this campaign, you will first need to select the option for “Use Selected Templates Only”.
From here hover over any “Selected” button and see that it turns into a deselect option. You can also choose to “Deselect All” templates and then add those you want back in.
Step 5: Designate templates to only go out with specific jobs.
To do this first select “Move” next to the template you want to assign to a job group. Then select the job filter from the drop down. If you need to know how to create a job filter, click here.
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